Front-end | Back-end | Third-party integration Testing | Maintenance

PubGenius - end-to-end ad-ops solutions for digital publishers and content creators

Brief

pubGENIUS provides digital publishers and content creators that are looking to maximize their ad revenue potential with an end-to-end website monetization solution to earn more money from every impression by delivering best-in-class full-stack approach to digital ad revenue strategy.

pubGENIUS cooperate with Agencies on Record (AOR) to help sell their direct inventory. Besides they work with a vast network of media buyers from various agencies as well as with advertiser direct.

The challenge

We have been integrated into pubGenius engineering team as an embedded resource.

pubGenius was building out an OpenRTB platform for running advertising auctions at a large scale and needed someone skilled in full-stack development to facilitate the front- and backend builds.

The primary business challenge for pubGenius was to create fully-tolerant, secure, GDPR-compliant process visualization and management OpenRTB platform that would help companies to integrate their ad quality technology.

The main technical challenge was to implement a highly customizable process mapping and visualization web tool with auto-scalable and fully-tolerant back-end architecture on AWS.

The solutions

We implemented a highly-customizable platform with a robust diversity of metrics for companies who want both to place the personalized ad on their website and to have their ads to be placed on other websites to attract the most targeted audience.

As a client put an emphasis on high performance and personilized approach we implemented both light and dark modes to choose from. Dark mode apps can prolong the battery life and make us a little healthier.

Secure

The ad quality technology seamlessly integrates with an existing ad environment to ensure brand safety.

Diverse units support

pubGenius is flexible to ads varieties and supports display/video across desktop & mobile web, oRTB Versions, and much more.

Streamline Reporting

Real-time insights into your revenue with transparency, customized views and much more. Our reporting aggregation tools take the headache out of multiple billing screens.

Tools

JavaScript
JavaScript
React
React
TypeScript
TypeScript
NodeJs
NodeJs
MySQL
MySQL
Express
Express
Redux
Redux
Mocha
Mocha
Jest
Jest

Outcome

Well-versed in the latest industry policies and best practices to keep you current in a rapidly-changing industry.

Fully Compiant

pubGenius is fully compliant with ads.txt, and scan regularly for invalid traffic and malicious ads, such as mobile redirects, to ensure that bad actors don’t profit.

Easily Customized

Choose all metrics, dates, and filters you need to get the accurate parameters for your personal revenue statistics

Built For Transparency

pubGenius provides their publisher partners with full access to ALL demand partners and provides reports based on demand and direct advertiser performance.

What customers say
Quote Icon
They never complain if you ask them to get a project done
Devima Solutions managed to develop a higher quality product that exceeded the client's expectations. The team always had the client and its company in their best interest. They were able to deliver pixel-perfect designs and provide great communication throughout the project
Cordell Cox
Digital Marketing Coordinatior at Versured
Review comes from
5.0
01
02
03
04
05
06

Other case studies

Rochalur

E-commerce application for an international European company specializing in producing quality cosmetics and perfumes for reasonable prices

Powence

Powence is comprehensive platform where companies discover and identify fitting influences to promote their brand based on their social activities

Tutor House

Tutor House ethos is centered around a personalized approach to learning and due to this platform students can organize their tuition either face-to-face with the tutor during homeschooling or online

Fleek

Fleek is a powerful tool that consists of two separate mobile apps and an admin panel for beauty salons and beauty professionals that would like to have a greater overview and control of their businesses.

Intrapac

CRM system for one of Australia’s most trusted and successful private property developers with landmark communities across the country - Intrapac Property which uses a best-practice approach to urban planning and environmentally sustainable design

PubGenius

pubGENIUS provides digital publishers and content creators that are looking to maximize their ad revenue potential with an end-to-end website monetization solution to earn more money from every impression by delivering best-in-class full-stack approach to digital ad revenue strategy.

Versured

Versured is a simplified site where you can get quotes for cars or houses along with new insurance technology that makes it possible to combine multiple quotes in one seamless process.

Let's make your idea happen!
Tell us what you're up to. Together, we can turn your idea into a powerful tool for your business